Category: Game Publishers

30 Sep 2019

Gaming Goes Green With Playing for the Planet

The recent UN Climate Action Summit saw multiple leading video game companies, such as Microsoft, Sony, Rovio, Supercell, Google Stadia, and Ubisoft, join the UN’s Playing for the Planet program. Playing for the Planet is part of the UN’s Youth and Education Alliance, which seeks to “integrate environmental education into university curricula around the world” […]

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10 Jul 2019

Riot Partners with Nielsen Sports for Comprehensive Sponsorship Valuation Measurement

Riot and Nielsen Partnership Riot Games and Nielsen Sports, formerly Repucom, recently decided to partner together to form a sponsorship valuation deal for Riot’s League of Legends competitions. Nielsen Sports will provide a comprehensive sponsorship valuation measurement in return for brand exposure from Riot during esports competitions. In turn, Nielsen will reap heavy brand exposure […]

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12 Jun 2019

Riot Games Forms Governance Over “League of Legends” Collegiate Division

With the recent NCAA ruling deciding not to institute guidelines for esports, Riot Games is creating its own governance over its LoL, “League of Legends”, collegiate division. As the publisher of LoL, Riot Games will be overseeing the new governing body as a separate division. The overall question is, who will be in charge of […]

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